Yahoo vs Google - Yahoo earnings falls by 11%, Google expected to do well !!

A regular reader of my blog would know that I have been tracking the Yahoo vs Google story since April 11 , it all started with the announcement of the Yahoo-Viacom deal ....and this is the fifth post on the subject in seven days . In my post of 11 April , I had asked some strategy questions and and possible options that Yahoo had to challenge Google's supremacy . Yahoo's top brass has been focuses this year on Project Panama which is a overhaul of the company’s search advertising system, which would be similar to Google Adwords and hopefully increase revenue and close the growing gap with Google . Project Panama is a strategy implementation project and the others elements of its strategy were the content partnerships with Viacom and the collaboration with McClathy group of newspapers . If one were to look at the Q-1 results Project Panama has not delivered (not at least for the time being ) the net income for the first quarter fell 11 percent from a year earlier, while revenue, was up 9 percent. The Yahoo top brass in their guidance have said that the positive effects of Project Panama on Yahoo’s bottom line would begin to be felt later this year as the system is rolled globally. Is Project Panama, unique ? is it a good enough competitor to Goggle Adwords , these are million dollar questions .

On the contrary analysts say Google will do well in Q-1 ,


It seems round one goes to Google.......

Update on 20th April , Google profits go up by 69%